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Pricing
for Craft Fairs
When pricing for craft fairs,
many sellers believe they should price items ending in a .95 or .99. The
thinking behind this is that a price of $9.95 or $9.99 sounds less expensive
than a price of $10. While this is true for most retail businesses, this
isn't true in a craft fair setting.
Especially in the busy craft
fairs, think of just that little bit of extra time it will take you to
get pennies or a nickel counted out to give the customer change. It might
only take an extra ten or fifteen seconds, but that is ten or fifteen
secons that could be better spent helping the next customer. Over the
course of a day, that ten or fifteen seconds has turned into ten or fifteen
minutes that you have wasted.
There will always be those
who will insist on taking the time to count out the exact change from
their coin purses, eating up even more valuable time. Just imagine how
impatient you get at the grocery store while the person in line ahead
of you counts out pennies and nickels. But in a craft fair setting, that
next person in line can easily leave her purchase behind with plans to
come back (which usually does not happen). By pricing in even dollars,
you will eliminate many of the penny counters in your booth.
If a part of a dollar is essential,
again do it in increments of twenty-five cents.
A last note, especially if
math isn't your strongest point ~ what is easier to add: $9.95 + $6.95
+ $4.99 or $10 + $7 + $5?
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