Demographic information usually follows suit with your marketing plan. Your marketing plan should consist of the following:

-Who is your target market?
-How often will they buy your product/service?
-Who will buy it?
-Who are your competitors?
-What will make your business better than that of your competitor?
-What are you profits after output?
Etc.

Now you need to find the demographics to this information such as listed below:

-Where are your potential customers located?
-Are they male, female or both.
-How much money do they make per year?
-What age group are they in?
-How many people live in a specific area that would be in your target market?

Where would one go to find such information on these demographics? We have listed a few answers from you below.

-A company that specializes in market research will have this information for you, for a fee. Organizations and Associations also have this information. An example: Contacting the state teachers association would help you find the number of teachers located in a given county district.

-The public library contains this information. Reference librarians are available to help you find this information as well. An example would be: How many people gave birth to boys in Broward County, FL in the year 2004?

-The Internet is filled with information, a library of sort's right at your fingertips! You can look up the US Census Bureau and the Department of Commerce right online!

About Us | Contact Us | Submission Guidelines |Privacy policy
Copyright 2001-2012