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Usability Checklist: What Should Be Tested

Here are the most common things you should test for during usability testing, and what you should check for in each section.

Site Navigation
How easy is it for a visitor to navigate from one page to another? Can they easily find various sections and pages on the site? Or are they hindered by anything while they do this? Any problems navigating to the main page when several levels deep within the site?

Page Speed
Are pages downloading quickly? Do any particular images take longer to download? Are pages stalling due to a wait to contact a third-party server (very common when using third party affiliate ads in pop-ups).

Good Use of Fonts
Are you font choices working for or against you? Consistency of fonts throughout the site?

Image Choice
If you use navigation icons, are visitors able to figure out what they are? Do you use any animated images which bother visitors? Do images enhance your site or are they actually detracting from it?

Color Scheme
You might be a fan of a purple and orange color combination, but what does the average visitor think of the color scheme? If it is complimentary, wonderful. But some visitors could be turned off by it.

The Written Word
Is the content on the pages clearly written? Any typos or spelling errors?

Shopping Process
Are they easily able to add products to shopping baskets? Or are they having trouble figuring out how to buy anything from your site?

Checking Out
Does anything hinder visitors from checking out their products once they have decided? Is registration required just to purchase? Is it clear how to select shipping options? Any problems adding quantities or removing items once in the checkout? Is there a payment confirmation and an order confirmation?

Anything Missing
Are your visitors looking for a page with specific shipping information? Or an "About Us" page to learn more about the company?

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